A smoky, slightly sweet BBQ rub
The Smokey Pinch is a smoky BBQ rub and seasoning made for the grill, the smoker and the oven. Deep, smoky and a little sweet, it builds a flavorful crust on ribs, brisket and chicken, and it brings backyard-barbecue flavor to burgers and vegetables even when you’re cooking indoors.
Flavor profile
Fire-kissed and full-bodied, with a gentle sweetness that balances the smoke. The Smokey Pinch is bold enough to stand up to long, slow cooks and still easy to use as an everyday seasoning for weeknight dinners.
How to use it
- Ribs, brisket and pork shoulder: rub on generously and let it sit before a low, slow cook.
- Chicken wings and thighs: toss with a little oil, then grill or bake.
- Burgers: mix into ground beef or season patties before grilling.
- Vegetables: season corn, peppers, onions or sweet potatoes for the grill.
- Snacks: shake over popcorn, roasted nuts or fries.
Small-batch, no fillers
The Smokey Pinch is hand-mixed in small batches with no fillers and no anti-caking agents, so your rub is all flavor. A generous coating builds a great crust without any bulk.
Choose your size
Grab a Small Jar to try it, a Large Jar for barbecue season, or a Refillable Bag if you go through rub fast. For seafood and lighter grilling, pair it with The Zesty Pinch.
Frequently asked questions
Is The Smokey Pinch a dry rub?
Yes. Use it as a dry rub before grilling, smoking or roasting, or as a seasoning at the table.
Can I use it without a grill?
Absolutely. It adds smoky flavor to oven-roasted meats, vegetables and air-fryer recipes.
How should I store it?
Keep the jar tightly closed in a cool, dry place, away from the heat of the stove.
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